Subscribe to our Blog
and get updates from our Company
Featured
Featured Blogs
Twitter launches Video Ads!
Twitter launched a new advertising program last week. These promoted videos are the new weapon it has developed to generate more revenue. David Regan the product manager for Twitter says that this launch is a result of months of experimentation and feedback. This new...
Social Media is a new beginning for the Capital!
Taking-social-media-capital As the time has flown by, SocialChamps has grown 4 years older, which is a social media company stronger and bigger! We've been lucky enough not only to grow old but to grow old with some style! 200 brands with the majority of them being...
Understanding the Challenges of B2B Social Media Marketing
We have been interacting and working with various B2B clients like ERP consultation, GRC Automation (Governance Risk Compliance) and high-end loan financing, etc. While working for each of these clients the approach and strategy had to be changed from time to time was...
Recent
Blogs
The Meteoric Rise of Stories in Social Media Marketing
The trend seems to continue with ingenuity content at the forefront of marketing strategies. The latest news is that stories on social media and search engines are overtaking the usage of news feeds for content consumption. Stories on social media are the ultimate...
Growth of OTT Space – A new emerging Advertising Media for Brands
These days everyone uses streaming sites like Netflix, HBO, Hotstar, and more to watch their favorite TV shows and movies. With so many users on these streaming platforms, It’s a lucrative space for streaming ads. 'OTT' or 'Over The Top' advertising is the ads that...
Google Web Stories Ad – Everything you need to know
Source image: stories.google Everyone likes a great story. Google web stories are the latest update from Google that lets marketers publish video, animation, and audio content to give the audience a more engaging content experience. In this article, we’ll tell you...
Back to the Gym – Digital Strategy to Onboard Customers post Covid-19
Covid has reshaped the fitness industry as many gyms were closed during the pandemic. Now, as businesses begin to once again open their doors to customers, the gym industry is again gaining speed. The gym industry will need a different Digital Strategy to get back...
BFSI Marketing Automation – Things you must know
The rising banking trend in 2021 is leading towards using tech for improving customer service in banking, financial services, and insurance (BFSI). As banking is increasingly becoming mobile and online driven, the Banking Industry needs to update its technological...
Voice Strategy for Banking & Financial Services
Is your business voice search ready? A recent study shows that 51% of mobile users rely on a voice assistant for their needs. With so many users relying on voice searches the impact can also be felt in the banking and finance industry. In the year 2020 more than ⅓ of...
Product Led Digital Strategies: Success Metrics
Have you ever used a product that guided you to its value before asking for a payment? That’s the essence of Product-Led Growth (PLG) — where users try, experience, and benefit from a product before committing. Modern Product-Led Growth (PLG) strategies go far beyond...
Why should a Startup rely on Idea Validation?
Even if you think it is a good one, any idea must be tested before it is invested in. Idea validation is an important step to take before launching any product. Idea validation requires market research to find out how the public may respond to your offering. In a...
When and Why – Some Interesting B2B Marketing Automation Use Case Examples For You
In business, preparation is the first half of getting the job done. Automation is key to having a successful campaign, be it for lead generation, lead nurturing, or getting people to make an action that benefits your business. Many businesses try marketing automation,...
5 Reasons Why Digital Strategies Fail? – How to be Fail Proof?
It’s better to do something right the first time, than repeat what you’ve done again and again to get better results only later. Sometimes you’ve done everything relevant to get your digital strategy off the ground. You’ve created the content, automated the campaign,...