Explore the power of value-driven communication

Digital Marketing For
Banking, financial services and insurance

In digital marketing today, the best way for banking and finance companies to keep a captive audience is to recognize the dreams & aspirations that make customers invest in their financial services.

Our approach to digital marketing is multi-faceted, consisting of strategic audience segmentation to create a tailor-made message for a stronger impact on specific leads. Our campaigns are driven by cross-platform targeting and ROI paced analytics. To put it simply – we bring users into a sales funnel – from the need creation or consideration stage of investing until they shake hands with your financial advisor.

Digital kit for the
the finance world

We leverage social media marketing, PPC, SEM, search engine optimization and more to meet the unique digital needs of the BSFI industry with a focus on ROI and stack reporting – i.e marketing with measurable results.

Digital kit for the
the finance world

Our Solutions What can we do for you?

We make your brand speak to a larger audience with smart strategies and cutting technologies. Be it building a brand, increasing your app downloads, or advertising one of your new products, we have a fusion of strategies to produce measurable results.

Social Media Marketing

Engage your customers and promote your brand online with reputation management and advertising on social media.

SEM & PPC

Give instant boosts to your client acquisition with targeted search engines and pay per click ads.

SEO & Development

We develop online properties for marketing projects and optimize these pages with stringent SEO policies for ranking.

Content & email marketing

Drive awareness by updating customers with ROI driven content strategies for banks.

Optimization Audit

We’ll take a comprehensive look at your online presence and offer a plan to further the marketing goals.

Fintech stack Consulting

For planning a large scale campaign, streamlining the automation is key. We act as your tech-stack consultant by recommending much-needed tools & systems to ensure results in fintech.

Challenges Faced By
Banking & Financial Services Industry

Creating a distinct brand identity

With increasing competition & new digital first brands rapidly occupying space; landscape has become increasingly competitive. Banks, Insurance & Other financial institutions are struggling to create distinct brand identity & recall.

Increasing Cost of Acquisition

Due to increasing competition the customer acquisition costs have been skyrocketing. Traditional advertising is no longer an affordable option. Shift towards digital first in marketing is the key.

Decreasing Customer Loyalty & hence retention

New age customers are convenience & features seekers. They often switch financial service providers for such reasons. Having a well thought retention strategy is the key.

Increasing Customer Expectations towards digital experience

The new age customers i.e. Digital Natives prefer to be given central attention. The BFSI Industry of the future is destined to be driven by technology and personalisation. We offer hyper-personalisation services alongside marketing automation solutions.

Digital Solution Approach
for BFSI

Objective Alignment

It’s crucially important that we get to the core of current organisation challenges. Objective alignment helps us identify the northstar matrix to work towards.

Defining & Refining the TG

Success of digital campaigns in BFSI depends upon hyperfocused customer personas. We help in defining customer segments, customer personas and customer journeys.

Crafting Tailored Strategy

A well crafted tailored strategy as per the objectives & customer segments alignment ensures the desired impact.

Marketing Automation & Personalisation

Active Customer engagement, Brand recall & Active transactions are key areas for success. With our marketing automation & personalisation service, we help our customers achieve desired outcomes.

Defining KPIs, Measurement Matrix & Management Dashboards

Strategizing is impossible if measuring the impact of campaigns is not taken as a priority. Defining the KPIs and having a measurement matrix in place ensures that we are moving in the right direction.

What you get when you partner with us

Our marketing strategies for banking and finance, employ systematic and logical frameworks to create campaigns that perform incredibly well within the sales market. We then track key performance indicators using data capture and audience tracking tools that ensure your marketing spends are delivering on ROI.

Social Media marketing and brand management to boost your online presence and transform you into a market leader.
Intuitive targeting and buyer journey mapping for streamlining your sales process and pinpointed communications.
Growth marketing with a comprehensive sale funnel that extracts more value and referrals from clients.
We offer a tactical strategy to get the best result from your overall digital strategy.
PPC and SEM campaigns to tap into google search traffic and increase website visits.
SEO and Website Development to improve the ranking of your business on search pages.
Content Marketing, Email marketing, etc to keep your audience up-to-date with the latest updates

We’re Fintech friendly

To resolve the needs of technology providers in the banking and financial sector, we offer a broad inventory of digital services that focus on differentiating your product from the competition.
We offer a solution to everyday obstacles in finance while maintaining that you offer value, transparency, and simplicity to your clients.

Our Fintech Marketing Services

Social media marketing and online brand management
PPC and SEM campaigns for google display network advertising
SEO and Website Development to increase page ranking
Content Marketing, Email marketing, etc.
Online audits and strategy

We know your domain. We know how your industry behaves.

We know your customers. We can map their behavior before any strategy.

More than just an agency, we are marketing partners for BFSI giants.

We’re Fintech friendly

Our Fintech Marketing Services

Social media marketing and online brand management
PPC and SEM campaigns for google display network advertising
SEO and Website Development to increase page ranking
Content Marketing, Email marketing, etc.
Online audits and strategy

We help to transform your business into a digital enterprise.

We assist in getting your products listed on eCommerce portals

Other shopping platforms, and bring new customers from social media.

A toast to the digital agency with the most

The most – creative talent and data-driven analytics – that is. Our separate vertical for banking financial servicing gives us the flexibility to work with your brand with dedicated digital specialists.

Partner with us

SocialChamps is a leading digital agency with offices in India and California, having served 450+ clients in over 20 countries. We’ve worked with numerous real estate brands in South Asia and the USA. As a digital marketing agency, we offer dedicated staff verticals for companies looking to engage in market strategies, digital auditing, digital marketing campaigns, and development services in the real estate market, banking, hospitality market, and more.