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    New Facebook Ads Manager 2015: A Perfect Guide

    Good news to every advertiser! Facebook recently announced significant updates to the Facebook Ads Manager. This was an unusual surprise altogether to the marketers and advertisers. These updates are aimed at enabling advertisers to buy, optimize and manage their...

    Social Media Day Pune 2015 – Snapshot

    Social Media Day Pune Around 300 attendees, 2400 mentions on Twitter for #SMDAYPUNE, appearance in National Trend on Twitter, 488775 reach & 1315238 Impressions ... Social Media Day Pune 2015 concluded fairly well. Highlights of the event: Open Mic: The event...

    SOCIAL MEDIA DAY 2015 – PUNE

    UPDATE: Visit the WEBSITE - SocialMediaDayPune.Com SPEAKERS: Know More SCHEDULE: Know the Schedule  BOOK TICKETS: EXPLARA #SMDAY 30th June which is declared as SOCIAL MEDIA DAY by Mashable also added to the traditional yearly calendar. #SMDAY is being celebrated for...

    Case Study ‘Foodie World Cup’ – Chatkazz

    Brand Name: Chatkazz (Indian restaurant based on Australia) Idea: Cricket is a religion for Indians, leveraging ICC World Cup 2015 we planned the Foodie World Cup. A contest between the food items which involved users to vote and make their favorite dish a winner....

    Impact of Social Media Influencers on Brands

    Social Media Marketing is no more driven by the number of likes a brand can amass on a social networking site; it is now dependent on the brand influencers. Social media influencers are experts in a particular field who have gained credibility and are recognized for...

    Engage Users with Facebook Video Feature

    Tips to Boost ROI and Engage Users with Facebook Video Feature You might have noticed the video feature in Facebook feed. But to quench your curiosity you might have looked everywhere, but hardly failed to derive how the video can help your business. Here are some...

    Relevance Scores for Advertisements on Facebook

    With the help of Facebook, the digital marketing experts try to show people that the ads are the most important goal for them. That is why we have seen that several factors come up as relevance to determine how we deliver ads. Taking the relevance Scores into...

    Basics of Google Analytics

    Google Analytics is a tool that presents you and helps you to understand the success graph of your online activities. It is the answer to ‘if efforts are being put in the right direction.’ With it, you can view the volume of your website traffic, track where your...

    Gmail Sponsored Promotions GSP in Adwords Now

    Gmail Sponsored Promotions (also called GSP) is now moved into AdWords. Although it is still in beta there are a lot of changes done after moving it to AdWords. Major Changes in GSP in AdWords: UI (User Interface) of GSP in the earlier version was much better.  Now...

    Simple and Tiny Tricks to Securing your Privacy on Facebook

    Oftentimes, it happens that you desire to share something with your family and friends on Facebook, but you drop the idea fearing that your colleagues may find it. Sometimes, you share something and you feel discomfort to get the comments or ‘likes’ from the Facebook...

    Say Thanks – Escalating and enriching the user experience

    How long has it been since you last saw a new feature on Facebook? However lavish may the technological feature be; with the passage of time, you get bored of it and start looking for something new and exciting. And, it is for this reason that the experts always...