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Relevance Scores for Advertisements on Facebook
With the help of Facebook, the digital marketing experts try to show people that the ads are the most important goal for them. That is why we have seen that several factors come up as relevance to determine how we deliver ads. Taking the relevance Scores into...
Basics of Google Analytics
Google Analytics is a tool that presents you and helps you to understand the success graph of your online activities. It is the answer to ‘if efforts are being put in the right direction.’ With it, you can view the volume of your website traffic, track where your...
Eternelle
Comfort Zone
Shagun Developers
Call-to-action buttons – shows positiveness for businesses & clients on FB
Since its very inception, Facebook has constantly added quite lavish and innovative features to escalate the user experience to greater heights. From time to time, it keeps adding new features and facilities, and it is one of the salient reasons that the popularity of...
Gmail Sponsored Promotions GSP in Adwords Now
Gmail Sponsored Promotions (also called GSP) is now moved into AdWords. Although it is still in beta there are a lot of changes done after moving it to AdWords. Major Changes in GSP in AdWords: UI (User Interface) of GSP in the earlier version was much better. Now...
Simple and Tiny Tricks to Securing your Privacy on Facebook
Oftentimes, it happens that you desire to share something with your family and friends on Facebook, but you drop the idea fearing that your colleagues may find it. Sometimes, you share something and you feel discomfort to get the comments or ‘likes’ from the Facebook...
Say Thanks – Escalating and enriching the user experience
How long has it been since you last saw a new feature on Facebook? However lavish may the technological feature be; with the passage of time, you get bored of it and start looking for something new and exciting. And, it is for this reason that the experts always...
Facebook ads – gearing up for changes
Facebook ads – gearing up for changes The recent announcement of Facebook forbidding the free promotional posts in the users’ ‘newsfeed’ has created quite a cacophonous buzz in the arena of social media advertisement/facebook ads. Whether this buzzing move is in favor...