SEO is a process of optimising our website to search engines for getting better results for our business in search engine results page.By using SEO we can reduce cost of marketing,free organic results,easy branding for our business,60% clicks generated by only SEO,Better ROI(Return of Investment) compared to SEM.
Based on SEO process it divided into 4 types:
1.ON page SEO
2.OFF page SEO
3.Local SEO
4.Social SEO