Tagged: Search Engine, SEO
- This topic has 20 replies, 16 voices, and was last updated 7 months, 2 weeks ago by abelson.
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May 22, 2017 at 5:58 PM #7789abelsonParticipant
What is SEO and how you will define it? How SEO is different from PPC?
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February 8, 2018 at 9:38 AM #10455kathy50Participant
Search engine optimization is so called SEO. an very important term in online marketing.
just think when in offline market customer looks for a shop or brand to buy or purchase his or her desire products. But when it comes online, consumers do look for product not for shop. so, if they find you by searching their desired product or service, there is 70% assurance of convert them into sales.
This the fact of online or web marketing. so the basic concept is
“A business should be found by searching what it is providing to the market, product or service”.
To be found on search, a business need to be optimized for the search engine with keywords that related to the business.
Before explore on it let me emphasis on a common fact that did you ever been explore on the 2nd page of search engine result page? 99% will say no and the 1% who did for web research purpose if they might have.
This is because search engine gives us the most relevant result on the first page that we want. So how does it come?
Here comes the word SEO, Search engine optimization, So, by optimizing on SERP you will be visible to users and make them to land on your website for your specific Keywords or searching keywords related your business ,product or service.
hope you find it helpful. -
February 16, 2018 at 9:47 PM #10553AmritsenParticipant
SEO stands for Search Engine Optimization. SEO is a technique to promote a website on Search engine like Google, Yahoo and Bing, which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines. SEO is two types:
1. On page SEO: On-page refers to both the content and HTML source code of a page that can be optimized properly like meta part, site map, header tag, bold tag etc.
2. Off page SEO: Off-page SEO refers to activities you can perform outside the boundaries of your website. Building backlinks is at the heart of off-site SEO. Search engines use backlinks as indications of the linked-to content’s quality.
In PPC we have to pay Search Engine to get visitors. But in SEO we don’t pay to Search engine. When a website is optimized properly on Search Engine, It will get automatically rank on SERP.
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April 8, 2018 at 7:27 AM #11018RjMaanParticipant
Basically Search Engine Optimization (SEO) is a practice that is use to improve the ranking, domain authority and number of chances that visitors will visit the site. It has further two types i.e. on-page and off-page SEO and both of them plays an important role in site rank.
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July 11, 2018 at 1:28 PM #12721walterhank11Participant
The simple and main difference between Search Engine Optimization and Pay Per Click is that traffic coming from SEO is organic (free), traffic generated from PPC is not organic (free).
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January 17, 2019 at 4:46 PM #14465James AnamParticipant
Marketers especially new ones often get confused about what the difference is between search-engine optimization and pay-per-click. The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click).
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February 11, 2019 at 2:48 PM #14847kinjalsharmaParticipant
SEO (Search engine optimization) is the art and science of driving targeted website traffic to your website from search engines.
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February 19, 2019 at 8:14 PM #14941samdigilearnGuest
SEO is a concept of getting your website top in the SERP search engine result page with related keywords
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February 26, 2019 at 5:50 PM #15117Mikena KarlParticipant
Search engine optimization (SEO) is the way toward influencing the online permeability of a site or a site page in a web search engine’s unpaid outcomes—frequently alluded to as “normal”, “natural”, or “earned” results. … Elevating a site to build the number of backlinks, or inbound connections is another SEO strategy.
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March 13, 2019 at 10:55 AM #15413bluoodigitalParticipant
SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
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March 13, 2019 at 12:52 PM #15416social hub mediaGuest
Seo means search engine optimization is the process of increasing the visibility of any web pages in search engines(google, bing or yahoo )
To get more traffic in your any webpage, product or specific brand
The main difference of SEO and PPC is getting traffic comes from SEO is free but PPC is getting traffic is not free and you have to pay a cost per click
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March 13, 2019 at 12:52 PM #15417social hub mediaGuest
Seo means search engine optimization is the process of increasing the visibility of any web pages in search engines(google, bing or yahoo )
To get more traffic in your any webpage, product or specific brand
The main difference of SEO and PPC is getting traffic comes from SEO is free but PPC is getting traffic is not free and you have to pay a cost per click
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March 14, 2019 at 1:56 AM #15426davidlee21Participant
Search engine optimization (SEO) is the art and science of driving targeted website traffic to your website from search engines
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March 27, 2019 at 9:49 AM #15642WebXeros SolutionsParticipant
SEO:- SEO stands for Search Engine Optimization, which is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
There are two techniques of SEO:-
1) On Page SEO:- On page SEO refers to all the activities performed within the websites to get higher ranking and more relevant traffic from the search engines. On page, SEO is related to the optimization of the content as well as the HTML source code of any web page. Some of its aspects include meta tags, title tags, meta description, and heading tags.2) Off Page SEO:- Off-page SEO relates to the other aspects that influence the search ranking of websites on the Search Engine Result Page. It refers to the promotional activities, such as content marketing, social media and link building performed outside the boundaries of any web page to improve its search ranking.
The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click).
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March 27, 2019 at 2:37 PM #15648aishshsParticipant
SEO is Search Engine Optimization.
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May 23, 2019 at 4:03 PM #17030sandertouwParticipant
You may find epics written on SEO and how it’s different from PPC, but here we want to address a few misconceptions that are practically essential to know.
Misconception No1: SEO is Basically free.
Good SEO is never free. It takes some time and manpower(link builders, content producers, analysts) to rank on Google search results. So be prepared to invest a few months time to see your first few results and allocate your marketing budget for it.
Misconception No2: SEO is More Effective than PPC/PPC is More Effective than SEO
There is no scale to judge which of the two is more effective.
The balance of PPC and SEO varies from business to business. For some businesses, SEO efforts create trust and drive qualified traffic whereas others may find that PPC gives them a huge boost in visibility that takes their brand to the next level. So look for your requirements and hire an experienced consultant to help you in taking a decision.
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October 22, 2019 at 12:57 PM #19542ritzguptaParticipant
SEO is a Methodaology of strategies and techiniques used to increase the website traffic and to reach higher ranking in search engine results page.
PPC is an online advertising process in this advertisers pay every time a user clicks on one of their online ads.
SEO:
1. On-page SEO
2. Off page SEOon-page seo factors:
1. Meta tags
2. Heading tags
3. Url structure
4. Content
5. Keyword Density
6. Keyword prominance
7.Internal Links
8. Site Speed
9. Robot.txt
10.Sitemap.xml etc..Off-page techniques:
1.Guest posting
2.Social Bookmarking
3.Forum submissions
4.Content sharing
5. answering in Q&A sites etc… -
December 26, 2019 at 2:21 PM #20450bostonnewmediaParticipant
Search engine optimization is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic/visitors and the purchase of paid placement.
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June 18, 2020 at 7:02 PM #24004adahtrudyParticipant
SEO is the part of digital marketing, which helps to get organic traffic on websites and increases the rankings of website in search engine results page. It has two techniques:
ON Page Optimization
On-page search engine optimization (also known as on-web page search engine marketing) refers back to the exercise of optimizing web pages to enhance the website’s search engine rankings and earn natural traffic.
In addition to publishing relevant, superb content material, on-page SEO includes optimizing your headlines, HTML tags (name, Meta, and header), and images
OFF Page Optimization
Off-page optimization is nothing but optimizing activities outside of the website and contributing to the ranking is considered as off-page SEO. Major techniques include social media marketing, influencer marketing, mentions (direct or indirect), guest blogging (sometimes black-hat), and so forth. -
July 7, 2020 at 11:18 AM #24453imathscanadaGuest
SEO stands for Search Engine Optimization, and it describes the logic behind the ranking of websites when you perform a search on a particular search engine (such as Google).
In short, SEO can be defined as a digital marketing strategy that helps increase the quantity and quality of the traffic to your site.
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February 22, 2023 at 2:24 PM #53452Lisa BrownGuest
I’m Lisa Brown, a Marketing Executive for Zehnctech. We are an WooCommerce development service provider that helps businesses create and manage their online stores.
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