Betterment of search engine ranking is the primary need of any website owner. Along with the good looking and interactive website, a healthy SEO score of your website is necessary for you to incorporate better search engine presence in the marketplace. Here I am describing five important steps through which you can improve the ranking of your website via SEO:
1. Publish Relevant Content, and target specific keyword phrases for every page on your website, and place keyword as per standard search engine rules.
2. Keep updating your content on a regular basis as consistency plays a significant role in improving the authority of your website.
3. Organize metadata with appropriate usage of focus keywords in title and description
4. Emphasize to create a link-worthy website
5. Include alt tags
Apart from these five steps, you always need to keep the special emphasis on research and implementation of latest guidelines.