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Hi everyone,
I’ve been working in the marketing field for a few years and I’m seriously thinking about starting my own advertising company. I’m passionate about helping businesses grow through smart campaigns, but I want to make sure I approach this the right way.Does anyone here have experience starting an ad agency? What should I focus on first—getting clients, building a team, or creating a portfolio? Also, do I need to specialize (like digital or social ads) or offer full-service packages from the beginning?
Any advice on tools, legal steps, or mistakes to avoid would really help. Appreciate your insights!
Starting your own advertising company begins with defining your niche—digital, print, social media, or a full-service agency. Once your focus is clear, register your business legally, set up branding (name, logo, website), and build a small but skilled team or network of freelancers. Develop a portfolio, even if it means doing free or discounted work at first, to showcase your capability.
Invest time in understanding client needs, media planning, content creation, and platforms like Google Ads or Meta Ads. Begin marketing your services locally or via LinkedIn, cold emails, or freelance sites. Over time, client testimonials and results will help grow your credibility and pipeline.
Lastly, stay updated with industry trends—success in advertising comes from creativity, adaptability, and measurable performance.
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