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According to my experience, the ROAS of Google ads is better than Facebook ads but still why businesses are spending more on facebook ads rather than Google Ads?
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Facebook and Google Ads offer unique benefits depending on your campaign goals and target audience. Facebook ads excel at detailed demographic targeting and brand recognition campaigns; Google Ads are great for reaching users searching for specific products or services via cost-per-click advertising. Both platforms have unique strengths that may make use of both together even more effective; ultimately, this decision should reflect your marketing objectives and budget.
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