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  • #30760 Reply
    andrew58
    Participant

    I was wondering is this really a thing in SEO… so I searched for a few keywords in Google, and the results amazed me. Almost 55% sites that were actually ranking in Google have a really poor Page Speed score. But they are still ranking in 2021. I really need a proper answer to this. You can DM me as well.

    #31018 Reply
    AlexM
    Participant

    According to Google, 53% of visits are abondoned if the site takes more than 3 seconds to load.
    For every brand, their goal is to get more sales/leads. Keeping that in mind, User experience actually take a toss if the page speed is low.
    Now coming back to your question, The simple answer is that page speed does affect SEO. Page speed is a direct ranking factor, a fact known even better since Google’s Algorithm Speed Update. However, speed can also affect rankings indirectly, by increasing the bounce rate and reducing dwell time.
    Check your seo site audit using any of these tools:
    SEM Rush
    Ahrefs
    kuware.com

    • This reply was modified 4 months, 2 weeks ago by AlexM.
    #31029 Reply
    bavya
    Participant

    Yes Page speed affect SEO and ranking of a site

    #31103 Reply
    JohnPhil
    Participant

    The short answer is that page speed will have a sway on SEO. Page speed may be a direct ranking element, as Google’s rule Speed Update has created clear. Speed, on the opposite hand, will have an indirect impact on rankings by increasing bounce rates and decreasing dwell time.
    Users return initially at Google. In step with Google’s analysis, the typical 3G loading speed is kind of poor. Users leave the location after roughly three seconds, in step with the information. This means that their user expertise is poor, and Google doesn’t favor sites that deliver poor user experiences.

    #31139 Reply
    Gamerseo
    Participant

    After the recent google updates, optimization of the loading speed is more and more important, so it is worth paying attention to it. From our experience, if your site is slow to load, it may currently lose position in search results. But this is only one of many factors, so if each side fails, it may more or less translate into the final result.

    #31144 Reply
    GreenAffiliates
    Participant

    Simple answer would be YES. Page speed does affect SEO.

    #31176 Reply
    Gamerseo
    Participant

    @GreenAffiliates do not make black hat SEO!

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