Just imagine a world without Social Media, just a couple of years back it didn’t even exist and today it has become a giant Marketing platform for many businesses because of its wide range of users and how they are addicted to social media. Now brands have got a suite...
Hospitality and Travel are one of the most customer-centric industries. With the advent of social media and smartphones, these industries have seen a sea-change in consumer interaction and buying behavior. Let’s look at a few statistics A survey by eMarketer found...
A lot goes into opening a restaurant. Right from décor, great service, delicious menu to the helpful staff, but gone are the days when just advertising in the local newspapers and handing out leaflets was enough to make you a local brand in the restaurant industry. ...
Google has since its inception focused on customer intent. Over the years it has implemented many changes and continues to do so to align its search and advertisements to customer intent. Today, as Google has moved out of our desktops or laptops and entered the mobile...
Instagram is one of the most actively growing social networks in the past two years. It is a photo sharing app that took over the social networking world by storm, when it was launched in October 2010. It has helped many businesses and brands go viral. Here are a few...
