Covid has reshaped the fitness industry as many gyms were closed during the pandemic. Now, as businesses begin to once again open their doors to customers, the gym industry is again gaining speed. The gym industry will need a different Digital Strategy to get back...
The rising banking trend in 2021 is leading towards using tech for improving customer service in banking, financial services, and insurance (BFSI). As banking is increasingly becoming mobile and online driven, the Banking Industry needs to update its technological...
Is your business voice search ready? A recent study shows that 51% of mobile users rely on a voice assistant for their needs. With so many users relying on voice searches the impact can also be felt in the banking and finance industry. In the year 2020 more than ⅓ of...
Have you heard of a product that can speak for itself? Think again. It’s what is called a ‘try before you buy a model’. Product-led digital strategies let products sell themselves, allowing them to acquire, retain and upgrade customers after they try the product...
Even if you think it is a good one, any idea must be tested before it is invested in. Idea validation is an important step to take before launching any product. Idea validation requires market research to find out how the public may respond to your offering. In a...
