Digital Marketing is equally important as any other main-stream marketing field in 2017. Everyone wants a piece of the digital marketing space. While all industries are vying to make it big in the digital marketing space (and rightly so) they can’t go with the same...
Hospitality and Travel are one of the most customer-centric industries. With the advent of social media and smartphones, these industries have seen a sea-change in consumer interaction and buying behavior. Let’s look at a few statistics A survey by eMarketer found...
A lot goes into opening a restaurant. Right from décor, great service, delicious menu to the helpful staff, but gone are the days when just advertising in the local newspapers and handing out leaflets was enough to make you a local brand in the restaurant industry. ...
Google has since its inception focused on customer intent. Over the years it has implemented many changes and continues to do so to align its search and advertisements to customer intent. Today, as Google has moved out of our desktops or laptops and entered the mobile...