Digital marketing is the use of online channels like social media, email, search engines, and content marketing to promote products or services. It helps businesses reach targeted audiences, increase visibility, generate leads, and drive sales. A digital marketing company Perth can optimize your online presence, develop tailored strategies, and implement effective campaigns that resonate with your audience. By analyzing data and adapting to trends, these companies ensure that your marketing efforts deliver strong results, helping your business grow in the competitive digital space.