How do we strategize SEO Campaign at our Agency?

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  • #32286
    [email protected]
    Participant

    Have you ever been to a doctor for a checkup? Assuming you have, your doctor is going to examine you, find any issues you may have, and recommend certain actions for better health. That’s exactly what a “Strategy Run” is. It would be the first step in your SEO Strategy.

    Components of Strategy Run:
    Website Quality Audit
    Content Audit
    Keyword Gap Analysis
    SEO Strategy

    Checkout the whole post at https://minsamarketinggroup.com/what-is-a-strategy-run/

    #33693
    ecareinfoway
    Guest

    SEO Content Strategy
    ————————-
    -Make a list of topics.
    -Make a list of long-tail keywords based on these topics.
    -Build pages for each topic.
    -Set up a blog.
    -Create a consistent blogging schedule.
    -Create a link-building plan.
    -Compress media files before uploading them to your site.
    -Stay up-to-date on SEO news and best practices.

    visit digital marketing company in vadodara

    #247049
    ayushtiwari
    Participant

    At our agency, SEO campaigns are planned through a structured and analytical process designed to deliver long-term, measurable results. We understand that every business is unique, so our strategy begins with a comprehensive assessment of the client’s website, target audience, and industry competitors.

    1. Website Audit and Goal Setting
    We start by performing a detailed SEO audit to identify technical issues, content gaps, and structural weaknesses. At the same time, we work closely with the client to define specific goals, such as increasing organic traffic, improving keyword rankings, or generating more leads.

    2. Keyword Research and Mapping
    Our team conducts in-depth keyword research to find high-potential search terms relevant to the client’s business. These keywords are then mapped to specific pages on the website to ensure targeted content optimisation.

    3. On-Page Optimisation
    We optimise each page’s meta tags, content, URLs, headers, images (with alt text), and internal linking structure to improve crawlability and relevance. User experience, content quality, and mobile responsiveness are key focus areas.

    4. Technical SEO Enhancements
    Technical performance plays a vital role in SEO success. We ensure the website is fast, mobile-friendly, secure (HTTPS), and free of crawl errors. Structured data (schema markup) and proper XML sitemaps are also implemented to help search engines better understand the site.

    5. Content Strategy
    We create or update content to align with user search intent, providing value to both users and search engines. This includes blog posts, service pages, landing pages, and FAQs—all optimised for search engines and human readers alike.

    6. Off-Page SEO and Link Building
    Our link-building strategy focuses on earning high-quality backlinks through ethical methods such as guest posting, directory submissions, local citations, and digital PR. This boosts the website’s domain authority and search visibility.

    7. Local SEO Optimisation (if applicable)
    For location-specific businesses, we optimise the Google Business Profile, manage NAP citations, and encourage local reviews to improve visibility in local search results.

    8. Monitoring, Reporting & Strategy Refinement
    We track keyword rankings, organic traffic, bounce rates, and conversions using tools like Google Analytics, Search Console, and other SEO software. Monthly reports are shared with clients, and strategies are refined based on performance data and algorithm updates.

    Conclusion:
    Our SEO campaign strategy is not a one-size-fits-all solution—it’s a dynamic, data-driven approach tailored to meet the individual needs of each client. By combining technical knowledge, content expertise, and ongoing analysis, we deliver reliable results through our professional SEO services.

    You can check more details on our official website: – https://logelite.com/

    • This reply was modified 3 hours, 42 minutes ago by ayushtiwari.
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