Social Media
Consultancy
With an experience of serving over 400 brands from varied nature like start-ups, local businesses, MNC’s and even fortune 500 businesses of different industries. We consult businesses right from planning the social media roadmap, defining the KPI’s to helping them in detailed social media audit for inhouse activities.
We are driven by data & inspired by creativity. We help brands in drafting a growth plan by doing a depth research about brands current standings, audience persona, objectives and trends analysis. We are strong believers of defining the measurement KPI’s before planning/executing any growth campaign.
At times we are also approached by brands to review their existing agencies work & understand if the current work is at par in terms of content strategy, visual standards, analytics configuration and KPI’s measurement.
Social media consultancy is often desired by brands who are foraying into digital marketing Or by those who are investing heavily to review the efforts & investment.
We are driven by data & inspired by creativity. We help brands in drafting a growth plan by doing a depth research about brands current standings, audience persona, objectives and trends analysis. We are strong believers of defining the measurement KPI’s before planning/executing any growth campaign.
At times we are also approached by brands to review their existing agencies work & understand if the current work is at par in terms of content strategy, visual standards, analytics configuration and KPI’s measurement.
Social media consultancy is often desired by brands who are foraying into digital marketing Or by those who are investing heavily to review the efforts & investment.
Our Social Media Consultancy
is a structured 3 process.
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Assessment & Audit -
Social Media Roadmap
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Analytics Configuration & Defining Measurment Matrix
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We do in-depth brainstorming with your marketing heads to understand the brands essence & objectives, target geographies, audience persona, decision influencing factors etc. If any previous promotions/activities were done in-house/or by other agencies; we do a depth audit to suggest the positives and improvements.
Once we are thorough with your brands objectives & audience; we define a road map to achieve the defined objectives. The road map consists of content calendars, advertising strategies, user engagement tactics, performance enhancing tips, insights based on competitors research, resource allocation and tools recommendations.
Like any good business, your social media roadmap should have measurable goals. We give recommendations with respect to analytical tools, standard practices for measuring KPI’s, reporting formats etc.
Social Media Consultancy
There are multiple activities which are part of our Social Media Consultancy services. Here are a few listed for your reference:
Extensive Competition Research
Content Strategy & Calendars
Campaign Recommendation
Tools Recommendation
Channels & Digital Mktg Mix Recommendation
Weekly & Monthly Reporting
Extensive Competition Research
Social Media Advertising
User Engagement Tactics
KPI’s planning
Channels & Digital Mktg Mix Recommendation
Crisis Management