About the Brand
OnlineTyari is India’s leading web and mobile app platform, providing resources for competitive exam preparation across a variety of fields.
Objective
Enhance brand awareness among aspirants.
Increase app downloads and user registrations.
Drive engagement and retention for paid subscriptions.
Category :
SocialChamps/D2C
Challenges
Catering to a diverse audience with varying preparation needs.
High competition in the online education and test preparation market.
Journey with SocialChamps
- Developed a multi-channel digital strategy targeting exam aspirants.
- Executed data-driven ad campaigns across platforms like Google and Facebook.
- Designed engagement-focused content, including quizzes, live webinars, and mock test promotions.
- Utilized app analytics to refine targeting and boost paid subscriptions.
Outcomes
- Increased app downloads and user registrations significantly.
- Enhanced user engagement through interactive content and consistent communication.
- Boosted paid subscriptions by providing value-driven resources for aspirants.
Visual
Results.