About the Brand
Kasturi Housing is a premium real estate developer, known for crafting iconic developments in Pune’s prime suburbs.
Objective
Execute a brand campaign with heavy focus on performance marketing to generate high-quality demand for the Balmoral Collection.
Category :
SocialChamps/D2C
Challenges
Targeting HNIs and Premium class audiences for luxury real estate. Ensuring high ROI in a competitive luxury housing market.
Journey with SocialChamps
- Created campaign buzz using Meta & Display Ads with various rich ad formats.
- Developed targeted performance marketing strategies using Meta, Google, and Native Ad Platforms
- Optimized campaigns to drive high-intent leads and maximize conversions.
- Leveraged advanced analytics to refine targeting and achieve measurable demand generation.
Outcomes
- Enhanced lead quality and a surge in demand for the Balmoral Collection’s luxury residences. Manage to generate 1500 Leads in a span of 3 months, which generated 22 bookings.
Visual
Results.
