What Is Idea Validation?

Prior to launching any business or product, an enterprise must market test its concept or prototype in the market to see its performance under real-world conditions. Prior to launching any business or product, an enterprise must market test its concept or prototype in the market to see its performance under real-world conditions. Prior to launching any business or product, an enterprise must market test its concept or prototype in the market to see its performance under real-world conditions.

For Entrepreneurs

We give your business access to researchers, market and idea validation service tools that give you a clear perspective of the present market scenario while evaluating your product.

For Investors

Evaluate your startup ideas or concepts for a new product, by getting real-time data from idea validation platforms and target groups that would be your future customers.

For Companies

Get image consultation before a product launch, identify how to position your product, get market insights on how your new offering will be received and more.

How Is Idea validation performed?

Any product in its nascent stage requires a comprehensive battery of tests and research activities that expose it to the real world before it is launched. This can be done through focus groups, face-to-face discussions, market testing primary/secondary research or expert reviews.

We follow the below stages for idea validation:

  • We first define the core customer segments.
  • We do an in-depth analysis of these segments.
  • We define Segment Specific Value Propositions.
  • A Test Hypothesis is defined.
  • We plan an online experiment to test the hypothesis.
  • We collect data to validate the hypothesis.
  • The hypothesis is tweaked if needed to plan another sprint

New Product Idea validation gives you the opportunity to develop a product/service from its prototype stage to its final form, by consulting with future customers about what they prefer and look out for as buyers.

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Test before you invest

We validate product ideas at a professional level and at a fraction of the cost. Setup in seconds, results in hours.

Turning Ideas Into Innovation

SocialChamps is an innovation platform that helps validate your products/services in the planning stage to test if it is real world solid. We focus on making products, services, and enterprises customer-friendly, by testing them in controlled or real-world dynamics. In the process, we take a lot of notes about what you can do better. The result, a product that catches on quickly after its launch. Everyone wants that.

We’re Your Dedicated Idea Validation Consultant

At SocialChamps, we offer a dedicated Idea Validation team of data scientists, digital marketers, domain experts, and media strategists to handle your account. Our services are driven by the objective that you enjoy the best resources, cost-effective management and tangible turnaround time when you engage with us.

We’ll stop at nothing to find out how your product will perform before it hits the shelves. So start with the validation and make the best first move.