Google Plus public on HootSuite Google Plus has been steadily growing as a constrained network, bounded by certain restrictions to be just social like Facebook. Google Plus Pages have not yet opened their API’s, for companies to come-up with third-party applications to use Google Plus. However last year Google announced that six major companies were chosen as an official launch partner for Google Plus trial, those companies
read more...LinkedIn launches new homepage design LinkedIn is now the largest professional network, its different from other social networks as it values-driven. Unlike Facebook, LinkedIn users carry an objective while browsing. If we talk in terms of user experience, Facebook stands ahead of LinkedIn, as its too handy for users to use its features and to remain connected. Facebook and Twitter changed its design and layout in the
read more...The spread of social media solutions has resulted in a paradigm shift in the world of advertising, marketing, branding and customer satisfaction. Social media has enabled customers to directly connect with brands by using mere FB or Twitter accounts and they also have got the capacity to influence the brand images of well-established products/companies. The recent story of a girl’s statement on Dove Moisturizer, made Dove to
read more...Klout is a service that uses proprietary algorithms to measure and rank the social media influence of web surfers. Algorithms scour Twitter feeds, FB, LinkedIn, Google+ and other social media websites and compute a score or rank indicating one’s social influence by analyzing social media data. Below are 5 good reasons about why Klout score matters: #1. Not Perfect Yet But Still A Score Klout score is
read more...A huge network of 900 million* users will definitely lure any marketer to use it as a marketing channel. Facebook has been so far very conscious to maintain the thin line between a place for social hung-out and Marketing Avenue. The only place where brands can actually interact with users/customers is the ‘Fan Page’, where users ‘LIKE’ the page to present their interest. *Source: Facebook Likes are
read more...Mastering the world of social media is simple. Come up with stuff that captures attention, and compels others to recommend you and your brand to others and your job is done. Paul Cohelo’s ‘The Alchemist’ says that the secret of Alchemy can be described in just a few lines on an emerald tablet. Bet the secret of mastering social media too can be written on the same
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