About the Brand
Apollo AyurVAID is a part of Apollo Hospitals. India’s biggest chain of Ayurvedic Multispeciality Hospitals
Objective
To achieve aggressive 30% MoM growth targets.
Category :
SocialChamps/D2C
Challenges
Scaling effectively while maintaining CPLs, amidst strict healthcare advertising regulations.
Journey with SocialChamps
- 5X increase in appointments within the first 6 months. , 15% reduction in CPQL, improving cost efficiency.
- 4X improvement in appointment conversions, boosting overall lead quality.Enhanced scalability with targeted campaigns and optimized budget allocation.
- SocialChamps’ data-driven marketing automation and strategic campaign optimization enabled Apollo AyurVAID to achieve aggressive growth targets while maintaining cost efficiency and compliance with healthcare advertising regulations.
Outcomes
- 50+ video assets created, driving impactful storytelling. | 3.50M+ reach and 5.80M+ impressions across platforms.
- Improved customer trust and elevated PUER’s position as a leader in eco-friendly home care.
- SocialChamps’ SocioCreator strategic influencer marketing and content approach helped PUER rebuild its reputation, engage audiences, and stand out in the home care market.
Visual
Results.
Result
Lead to Qualification Ratio
Cost Per Appointment
Growth of Appointments
