Content Writer

Job Information

You must be obsessed with Social Media. You should be the one who likes to hangout for hours on Facebook/Twitter/Instagram/LinkedIn, who first read your friend’s social comments and YouTube trailers before watching a movie, who gets the news update on Twitter and the one who like to write, speak and express his/her feelings.

Job Profile

As a Content Writer, your responsibilities will include:

 Content Creation Social Media Management:

• Write and edit content for social media platforms like Facebook, Twitter,
  LinkedIn, Instagram, etc., with a focus on engaging our audience and driving
  brand awareness.
• Create and manage content marketing campaigns to attract customers and
  generate leads, producing various content types such as blogs, social media
  posts, emails, and white papers.

 Content Strategy & Innovation:

•  Collaborate with different departments to brainstorm and develop new ideas
  and strategies for content creation.
• Stay updated on industry trends and use insights to suggest content improvements and innovative approaches to enhance the quality and performance of the campaigns.

Client Understanding & Research:

• Conduct research on client needs and their customer segments to tailor content
  accordingly.
• Maintain consistency in tone, style, and messaging across all platforms while
  meeting the needs of diverse client bases.

 Brand Voice, Campaign Ideas:

•  Develop creative content ideas that align with brand guidelines and voice.
• Create content that varies in tone and style based on the industry, target
  audience, and platform, ensuring high-quality output across digital channels.

 Consistency & Quality Control:

• • Assure consistency in the use of fonts, tones, and messaging across all content
    forms.
  • Ensure all content is of the highest quality, meeting grammatical, spelling, and stylistic standards..

Desired Skills & Experience

• Minimum of 2+ years of experience as a Content Writer, preferably with experience
  managing social media campaigns and brands.
• Strong knowledge of social media platforms and their role in brand marketing today.
• Proficiency in writing across multiple platforms, including blogs, social media posts, and email marketing.
•  Excellent command of the English language (grammar, spelling, punctuation) and strong
  content research skills.
• Ability to take the initiative and propose creative solutions to improve content quality
  and campaign performance
• .
  Understanding of SEO is a plus, as well as familiarity with digital marketing strategies.
• A research-driven mind set with a knack for coming up with innovative content ideas.
• Experience in managing multiple projects and meeting deadlines effectively.