Going digital is the obvious choice for healthcare brands wishing to reach their target audience. Our research shows that 80% of people do a search for their symptoms before getting in touch with a healthcare practitioner. Be it for doctors, hospitals, healthcare...
In an era when people can talk to artificial intelligence, what can be more important than getting your business ‘voice search ready’ to match with customers online? It’s important to note that the results from voice searches are different from typed searches on...
It’s astounding to imagine that the mobile penetration for children in developing countries is up to 76%. Mobile phones are no longer child’s play, with children in their teens making a minimum of 4 calls on average a day. Children in Asia with mobile phones have more...
The subscription model has been seen catapulting many brands into the spotlight, and if you check your inbox you’re sure to find at least one mail from a subscription-based business vying for your attention. Subscription-based business models have jumped from the...
