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Advertising strategies for Facebook:
1. Create A Strong Pay-Per-Click Strategy To Increase Revenue And Site Visits
2. Run A Competitive Analysis to get more insight
3. Find The Right Frequency Balance
4. Maximize Conversions By Targeting Brand Aware Audience
5. Most important Use Geo-Targeting For Facebook Ads
6. This will help you a lot, Create Buyer Personas
7. Use Facebook Remarketing Tactics
Hope this will help you!
You have to follow the following steps:
1. Get the valid security certificate
2. Install it and make sure it is configured properly
3. Do the HTTP migration on a test server to test first
4 Set up HTTP to HTTPS 301 redirects and test it properly
5. Update all your ad code to support HTTPS
6. Ensure your analytics will work on the new HTTPS URLs
7. Submit new HTTPS XML sitemaps
For more details check- http to https migration guide
If you are having good knowledge of website development and designing, then it is easy for you to design responsive website.
But in my opinion you should hire website development company for your business website because it is one time activity and one time investment.
Nowadays, Social Media is a best way to promote your business or brand as the number of user is increasing day by day.
Using social media platform in pandemic will help your business to get brand identity.
In such case you can hire the best digital marketing agency for your social media promotion.
Social Media Tool will help to save your time, easy to use, etc.
List of social media tools:
7. Marketing Video Builder
8. Design Wizard