Facebook EdgeRank Algorithm for Marketers – Part II

In the previous post, we saw EdgeRank helps Facebook highlight the most relevant updates from your friends and contacts in your Newsfeed. Moving ahead, we look at how Affinity, Weight and Time Decay combine together to provide the most relevant updates in the Newsfeed. Weight Affinity and Time Decay remaining constant, content with more ‘weight’ will show up more often in your newsfeed. Social networking experts agree

Read more