Facebook Custom Tab

Today, one of our readers has raised a query on forums about ‘How to create a Facebook Custom tab’? Its an interesting question and facebook custom tab is demanded heavily by most of our clients. So, we decided to write a detailed post with all the required steps to enrich our readers and social media enthusiasts in our community. What are Facebook Custom Tabs? The undercover image

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Rebranding on Social Media

Recently I read about Cadbury Eclairs turned into Choclairs. It’s a massive rebranding exercise for an established brand like Eclairs. But why does the brand like Eclairs needed to re-brand? Here in this post, instead of being focused on Eclairs’ rebranding, I would like to touch the re-branding aspect from the Social Media perspective. What is rebranding? And Why is it required? Rebranding is about changing the overall

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Tools For Measuring Social Media Influence

Tools For Measuring Social Media Influence In the article, “Measuring Social Media Influence” you witnessed the value of social media influence. Now you know the need and benefits of measuring your social media influence. Hence, you must be wondering which social media influence measurement tools are suitable for you. We will recommend you few tools. There are many tools for measuring social media influence. They are as

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Twitter Update: Schedule tweets on Twitter

Having trouble scheduling tweets in advance? Then look no further, this huge development in Twitter will solve all your scheduling woes. As of right now, anyone can schedule their tweets up to a year in advance on any date and time that they choose. And all this is possible on their site, Twitter.com That’s not it, photos can also be scheduled in advance along with the tweets

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Taking Back Control of Facebook News Feed

Last time, Facebook News Feed was in news when the feature of Story Bumping was introduced to ensure that Facebook users do not miss any important posts of their interest. Now News Feed is back in news because thanks to some new changes from Facebook, your News Feed going out of your control. Updated News Feed to ensure “High Quality” content Facebook has updated its News Feed

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Measuring Social Media Influence

You spend a lot of time and energy to promote your business on social media. But is your time and efforts are really worth this? That all depends on the visibility and sales that you generate by promoting your product or service online. In simple words, it all depends on your social media influence. What is social media influence? Your ability to command the attention of people

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Promoted Pins Arrive on Pinterest

When Facebook makes money with advertisements, how can Pinterest stay behind? There are promoted pins on Pinterest to enhance its revenue. You heard it right! Pinterest has launched an advertising business to target its 46 million users. It is charging brands to place content on users’ “pinboards” much the way Facebook and Twitter allow businesses to pay to put their messages inside streams of updates from friends.

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How Helpful Are Twitter Analytics

If you are the admin of a Facebook page, then you can see the analytics of that page in the “Insights” section of Admin Panel. Similarly, now it is possible for checking analytics on Twitter. Earlier this privilege was available for Twitter ad customers only. The new facility is being rolled slowly and it is only a matter of time before it would be available for everyone.

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Brand Monitoring and Conversation Tracking

In every adversity, lies opportunity. In the chaotic and unceasing world of social media and internet in general, businesses have begun to dive head in to take advantage of the plethora of information that is transmitted daily in the form of status updates, likes, comments, tweets, etc. In the prevalent consumerist lifestyle, these pieces of data invariably contain information about a company’s product or its perceived image.

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Sentiment Analysis: Bridging the Gap Between Machines and Emotions

It is safe to assume that the advent of internet communities has never been so intense as it’s now. With the sheer number of online users on various social platforms showing no hints of slowing down, this newfangled virtual cluster has provided businesses with a completely different insight into their target group’s perceptions. This insight relates to the fact that almost every online social platform is used

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