Posts Tagged social media

How to increase Social Media Organic Traffic!

First of all, let’s understand what is organic traffic? – “Organic traffic” is the traffic that comes to your website as a result of unpaid search results. One of the main goals of SEO is to increase organic traffic. Similarly, “Organic reach” is the total number of unique people who were shown your post through unpaid distribution. High organic reach numbers is one of the treasures that

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Blog Strategy for Social Media!

With a variety of social platforms available and millions of users interacting with each other on it, how to make your voice/your blog stand out and generate a good loyal audience who keeps coming back for more? Good Quality content no doubt is the foremost thing to keep in mind but it does require a few tactics to get the most of your efforts. Here are a

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Social Media for Kids!

It’s true that social networking is becoming a large part of our culture today. Facebook, Twitter, Instagram, Snapchat and other social networking sites do have a minimum age requirement (13 years) but some kids do get around by lying about their year of birth. Though some parents may feel their kids are mature enough to join these sites, but research on this practice found that it may lead

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Big Data & Social Media – Are they going hand in hand?

Big Data and Social Media – You might have heard the terms. Do these two phenomenon go hand-in-hand? Yes, of course they do. Social media – A generator of user opinions and conversations creates big data. With a number of social networks and channels, social media is a huge mine of information for marketers as it’s filled with data related to user locations, conversations, and opinions. What

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10 Steps to brilliant B2B digital marketing – Part II

In Part I, we discussed about your business website, defining your positioning, knowing your audience, re-activating your existing contacts, e-mail marketing and creating content as per your expert positioning, let’s take a look at remaining 5 steps to market B2B digitally. (In case, you missed part I, click here) Step 6: Build content around a Theme: With newsletter already deployed, you can study the analytics of your

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Prisma – The New Photo Editor!

Prisma a new camera app, released in June this year, transforms your photos into artworks. The app is said to use a combination of neural networks and artificial intelligence to give your photos a look of Picasso’s brush strokes. The app has taken social media by storm as it goes beyond overlays and basic filters, unlike other popular photo apps. It recreates the image from scratch exploring

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How to influence your influencers

Who are the influencers? Now-a-day, social media plays a crucial role in promoting a brand or spreading any criticism. Gone is the age when people used to get influenced by newspaper ads. Today’s smart generation looks upon internet reviews, feedbacks and overall brands presence in the social market before putting their money into buying or selling something. Here is when an ‘influencer’ comes into picture. Influencers are

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8 ways to Survive ongoing Social Media Changes

With all the Social Media Platforms stressing more on user experience and engagement, what should be the strategy for any small business or a blogger or a social media changes marketer to make their content seen/read/reacted by the maximum number of audience?   8 ways to Survive ongoing Social Media Changes Stress more on Quality rather than Quantity: One’s goal while creating content should be thinking about

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Social Media Algorithm Changes: What’s in store for 2016!

Social Media Algorithm Changes With thousands of users being added every month on social media platforms, sharing tons of data and information, how the platforms prioritize the best content to generate best user experience on social media. This is where the algorithm comes into picture. Each social media platform has its independent algorithm which gets modified as per the user feedback, giving more and more quality content

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Impact of social media influencers on brands

Impact of social media influencers on brands

Social Media Marketing is no more driven by the number of likes a brand can amass on a social networking site; it is now dependent on the brand influencers. Social media influencers are experts in a particular field who have gained credibility and are recognized for their expert comments and observations. Their judgments bear acceptance with the people and with their influence they can persuade the masses.

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