LINKEDIN LAUNCHED NEW FEATURE FOR BETTER CONVERSION

LINKEDIN LAUNCHED NEW FEATURE FOR BETTER CONVERSION

LinkedIn has retained its premium position being the most sought professional’s community. Although the way other social media channels have evolved with respect to advertising options, LinkedIn was kind of slow. Advertisers were keenly waiting for LinkedIn to launch the features of a retargeting & custom audience to leverage the full potential of LinkedIn And now LinkedIn has brought up something very exciting and which will make

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10 Reasons to convince your Boss for Social Media!

10 Reasons to convince your Boss for Social Media!

You are well versed that Social media is the most effective marketing medium today and is here to stay for a long time to come. Today many brands, startups, big/small businesses have tried their hands in various social media platforms and are flourishing in terms of brand awareness and engagement but there are a few who are reluctant to invest in any social media activity and view

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Elements of successful Social Media Campaign!

Elements of successful Social Media Campaign!

With social media sitting firmly in any marketing strategy today, the marketing industry has seen an increase in clever, creative and effective social media campaigns. The successful social media campaigns may vary in size, method, and style but when we dig down the details of most top-rated social media campaigns, they all share some common elements. Success in social media is dependent on various factors. A successful

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Guide to Facebook Lead Form Adverts!

Guide to Facebook Lead Form Adverts!

What is Facebook lead ads? Facebook rolled out ‘Lead ads’ to overcome people’s apprehension to fill out long forms. You may also call it as the ultimate lead generation ad format. Clicking the call to action on a standard News Feed ad launches a native lead form on Facebook. The form even pre-fills fields like Name, Email in an editable form to save time. To put it

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How to Increase Social Media Organic Traffic!

First of all, let’s understand what is organic traffic? – “Organic traffic” is the traffic that comes to your website as a result of unpaid search results. One of the main goals of SEO is to increase organic traffic. Similarly, “Organic reach” is the total number of unique people who were shown your post through unpaid distribution. High organic reach numbers are one of the treasures that

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Blog Strategy for Social Media!

With a variety of social platforms available and millions of users interacting with each other on it, how to make your voice/your blog stand out and generate a good loyal audience who keeps coming back for more? Good Quality content no doubt is the foremost thing to keep in mind but it does require a few tactics to get the most of your efforts. Here are a

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Social Media for Kids!

Social Media for Kids!

It’s true that social networking is becoming a large part of our culture today. Facebook, Twitter, Instagram, Snapchat and other social networking sites do have a minimum age requirement (13 years) but some kids do get around by lying about their year of birth. Though some parents may feel their kids are mature enough to join these sites, research on this practice found that it may lead to

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Facebook Updates For Marketers – January 2017

Facebook Updates! That gear up Marketers for advertising, let’s see what is new in store. In the first month of the year, the latest Facebook Updates surprise advertisers with great news. “Facebook updates Marketers can apply just as you need them for Facebook ads” There are many motivating facts that you wouldn’t want to miss out on. We have tried to compile all the exciting new Facebook features. Here’s a brief of most

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New Social Media Tools to try in 2017!

New Social Media Tools to try in 2017!

In this fascinating world of social media, almost every other day, people build and launch new social media tools, empowering digital marketers to complement their day-to-day work. Let’s take a look at the social media tools to try out in 2017 so as to stay on top of the latest and greatest: Panda 5: It is the fifth iteration of the popular news-reading app. Panda 5 will

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Adblockers! A new threat?

Adblockers! A new threat?

Are adblockers a threat or just a tired hype? It’s a debate that has been making the rounds for some time. The reasons for blocking are various: privacy, speed, annoyance but despite all that, advertising remains the primary supporter and revenue to many websites, without which they will cease to exist. In an effort to be more relevant and competitive, these ads have become increasingly full with

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